ADPR 433/833: Art Direction

ADPR 433/833
Prereqs: Junior standing and ADPR 333.
ADPR 433/833 has individual and team projects.
Visual and graphic design as applied to the corporate environments of advertising and public relations. Print and electronic design principles, strategies and elements using traditional and new digital technologies. Development of creative materials for actual clients, corporate identities, electronic presentations, professional creative portfolios, non-traditional resumes, and World Wide Web (WWW) sites.
Credit Hours: 3
Course Format: Lecture 3
Course Delivery: Classroom


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