ADPR 433/833: Art Direction
Prereqs: Junior standing and ADPR 333.
Visual and graphic design as applied to the corporate environments of advertising and public relations. Print and electronic design principles, strategies and elements using traditional and new digital technologies. Development of creative materials for actual clients, corporate identities, electronic presentations, professional creative portfolios, non-traditional resumes, and World Wide Web (WWW) sites.
|Course Format:||Lecture 3|