ADPR 439: Student Competitions

Prereqs: Senior standing and nine hours selected from 300- and 400-level ADPR courses and/or ADPR 207; permission required.
Requires interview process and submission of portfolio.
Conduct research and evaluate the findings to develop and present an integrated marketing communications strategy and creative materials for a nationally competitive advertising and public relations campaign for a national client.
Credit Hours: 3
Course Format: Lecture 3
Course Delivery: Classroom
ACE Outcomes: 10

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