ENTR 421: Initiating and Managing Entrepreneurial Growth
Initiating and Managing Entrepreneurial Growth Crosslisted as MNGT 421
Prereqs: Junior Standing; MNGT 360 and 321 (departmental permission is required if MNGT 360 and/or MNGT 321 have not been completed).
Focuses on the management of new firms, including small businesses designed to be lifestyle ventures and firms destined to grow. Exposure to variety of growth opportunities including franchising, organic growth and expansion of smaller businesses or units within larger firms. Teaches how to manage a new business and exploit an entrepreneurial opportunity and manage resources to sustain the firm once the business is running. Learn through a variety of hands-on methods designed to enhance their critical thinking and practical business skills. Case study analysis and exposure to thought leadership in the field are part of the core learning methods.
|Course Format:||Lecture 3|
|Course Delivery:||Classroom, Web|